---
title: "Project Kickoff — PRD Lite"
slug: "project-kickoff-prd-lite"
author: "Jere"
categories: ["Projects"]
tags: ["kickoff","prd"]
description: "Lightweight PRD for kickoff: problem, goals, scope, success, risks, timeline."
version: "1.1.0"
createdAt: "2025-08-27"
updatedAt: "2025-09-03"
estimatedReadMinutes: 1
license: "CC BY 4.0"
---

# Project {{NAME}}

## Overview
- Problem: {{WHAT HURTS / OPPORTUNITY}}
- Users: {{PRIMARY USERS}}
- Why now: {{TIMING / CONTEXT}}

## Goals (SMART)
- {{GOAL 1}}
- {{GOAL 2}}

## Non-Goals
- {{OUT OF SCOPE 1}}
- {{OUT OF SCOPE 2}}

## Users & Use Cases
- Persona A: {{NEEDS}}
- Persona B: {{NEEDS}}

## Scope
- In scope: {{FEATURES/MODULES}}
- Out of scope: {{EXCLUSIONS}}

## Success Metrics
- North Star: {{METRIC}}
- Leading metrics: {{METRICS}}
- Guardrails: {{ERROR RATE, LATENCY, SUPPORT TICKETS}}

## Requirements
- Must: {{MUST #1}}
- Should: {{SHOULD #1}}
- Nice: {{NICE #1}}

## Acceptance Criteria
- [ ] {{Given/When/Then}}
- [ ] {{Given/When/Then}}

## Risks & Assumptions
- Risks: {{RISK 1}}, {{RISK 2}}
- Assumptions: {{ASSUMPTION 1}}
- Mitigations: {{MITIGATION}}

## Dependencies
- {{TEAM/SERVICE}}

## Timeline
- Milestones:
	- {{DATE}} — {{M1}}
	- {{DATE}} — {{M2}}

## Rollout Plan
- Experiment/flag: {{YES/NO}}
- Migration/Backfill: {{DETAILS}}
- Support/Docs: {{PLAN}}